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We’ll just come right out and say it: crafting a compelling, genuine story as a central theme is one of the best things you can do for the success of your event....

In a world full of tired PowerPoint creative decks, the design team at Event Strategy Group made it our personal mission to solve one important question...

While you are planning your sales kickoff agenda, there are certain key components to keep in mind to ensure success. With a little creativity, your kickoff can go from run-of-the-mill, to an impactful, memorable event...

Event planning professionals need to be conscious of how a keynote speaker's presentation techniques affect their audience. That means not only continuing to explore new presentation design trends and ways to create immersive experiences, but also...

Hosting a user conference is an investment in the success of your product. While there are many ideas on how to make user conferences better, here are a few tips to ensure yours gets off to a great start...

Your sales kickoff theme improves the overall memorability of your event and enhances the entertainment value. It's your sales season's unifying message. Now, how do you pick one?...