80’s Themed Evening Event at HIMSS

Hosted at the House of Blues in Disney Springs, and never one to turn down a decades-themed blast from the past, ESG created an 80’s themed party to fulfill these goals.

the challenges

To accompany a successful HIMSS exhibit presence for Lenovo Health, ESG was tasked with creating an engaging and fun evening event for customers and partners who attended the conference.

Incorporating an added charity initiative for the Ronald McDonald House of Durham & Wake per the client’s request made the event for a good cause as well.

Event Strategy Group Merging our client’s brand colors and shapes with the 80’s theme in event signage and giveaways allowed for a brand-immersive experience without being over the top.
our solution

To accompany a successful HIMSS exhibit presence for Lenovo Health, ESG was tasked with creating an engaging and fun evening event for customers and partners who attended the conference.

Incorporating an added charity initiative for the Ronald McDonald House of Durham & Wake per the client’s request made the event for a good cause as well.

the results

At the end of the event, the 300+ partners and customers in attendance raised over $6,000 for the Ronald McDonald House of Durham & Wake. This number exceeded client expectations.

Beyond numbers, our happy client and attendees measured the ultimate success of this radical evening.